SaaS / CRM
Kelp Global
Designed the complete product suite for Kelp Global — a customer relationship platform including browser plugins, analytics dashboards, and deal management modules.
SaaS Design
Dashboard Design
Browser Extension UX
Design System
Overview
CRM Reimagined for Modern Teams
Kelp Global is a next-generation customer relationship platform designed to help sales teams manage leads, track deals, and gain actionable insights without context switching. We designed their complete product suite — from a Chrome browser plugin that surfaces contact intelligence in real-time, to Truenorth, an analytics dashboard for pipeline visibility, and a comprehensive Deals Module for end-to-end deal management. The design system was built for speed, clarity, and scale.
Results
Measurable Impact
3
Product modules
40%
Reduction in onboarding time
2x
Feature adoption
Project Modules