A senior design partner for UK software teams, in your working day.
India to the UK is a 4.5-hour offset — a genuinely shared working day rather than a handoff. We design for UK teams with GDPR-aware data flows, WCAG 2.2 accessibility, and the documentation standards public-sector-adjacent buyers expect.
What UK software teams tend to need
UK GDPR shapes the interface, not just the backend
Consent, data minimisation and subject-access rights all surface as design decisions — how consent is requested, what is collected at signup, how a user exercises deletion. Treating this as purely a legal or engineering concern produces flows that technically comply and measurably underperform.
Public-sector-adjacent work has a higher accessibility bar
The Public Sector Bodies Accessibility Regulations set WCAG 2.2 AA as the requirement, and that expectation increasingly propagates to suppliers and to enterprise buyers generally. Retrofitting is far more expensive than designing to it.
Senior design capacity is scarce and expensive
London senior product design salaries plus a lengthy hiring cycle mean many UK teams cannot get senior capacity onto a problem in the quarter it matters.
Offshore has usually meant a handoff, not a collaboration
The common failure mode is layers and lag: account managers relaying requirements, and questions answered overnight. With a 4.5-hour offset and senior designers working directly with you, neither is structural.
What you actually get
Senior designers, directly
No account managers and no junior hand-off after the pitch. You work with the people designing your product.
WCAG 2.2 AA accessibility
Designed in from the start, with the conformance documentation UK enterprise and public-sector-adjacent procurement asks for.
GDPR-aware flows
Consent, onboarding and data-collection journeys designed so compliance and conversion are not in opposition — worked through with your DPO or legal counsel.
SaaS and enterprise product design
Dashboards, onboarding and workflow tools. See our SaaS product design service and B2B SaaS practice.
GBP invoicing and UK contracting
Invoiced in GBP, UK-standard NDAs and full IP assignment on payment.
Same-day collaboration
A 4.5-hour offset means our afternoon is your morning. Live calls happen at civilised hours on both sides and questions are answered the same day.
How the engagement runs
Discovery
Week 1. Interviews, product walkthrough and analytics review, ending in a written problem definition agreed before design starts.
Structure
Weeks 2–3. Architecture and flows, with GDPR and accessibility constraints factored in at the structural stage rather than reviewed at the end.
Design
Weeks 3–8. High-fidelity design reviewed weekly in your working day.
Build support
Ongoing. Handover, engineering walkthroughs and design QA against what ships.
Proof
Betacrew — trading infrastructure
Three disconnected internal tools consolidated into one platform in a regulated, precision-critical environment. Cognitive load fell 60% and the documentation workflow ran 4x faster. Read the full case study →
Related work
We are an India-based studio serving UK clients remotely — no UK office, and we would rather say so. See also Kelp Global and our fintech practice.
What it costs
Engagement models
Project, retainer or fixed-scope audit, invoiced in GBP. Most UK clients start with a two-week UX audit as a low-risk way to test the working relationship. See the pricing page.
Typical timeline
Design kickoff within 48 hours of signature. Focused work runs 3–5 weeks; a full product redesign with a design system is 10–12.
Common questions
India is 4.5 hours ahead of GMT, which means our afternoon is your morning and we share a genuine working day. Live calls happen at reasonable hours for both sides and questions get answered the same day rather than overnight. Of the three markets we serve remotely, the UK has the most workable overlap.
No. We are an India-based studio working with UK clients remotely, and we would rather state that than imply a London presence we do not have. What we do provide is GBP invoicing, UK-standard NDAs and IP assignment, a shared working day, and senior designers rather than an account layer.
Yes. WCAG 2.2 AA is the standard set by the Public Sector Bodies Accessibility Regulations, and that expectation increasingly reaches suppliers and enterprise buyers well beyond the public sector itself. We design to it from the start and provide conformance documentation, because retrofitting accessibility is consistently more expensive than building to standard.
By treating it as a design problem rather than a legal paste-in. Consent requests, signup data minimisation and subject-access journeys are all interface decisions, and the difference between a compliant flow that converts and one that does not is almost entirely design. We work through this with your DPO or counsel rather than presenting finished work for approval.
We have worked in regulated environments — Betacrew is trading infrastructure, and we have fintech experience across several jurisdictions. For UK public-sector procurement specifically, we would be a subcontractor rather than a prime, and the accessibility and documentation standards are the part we are well set up for.
GBP invoicing, UK-standard NDAs, and full IP assignment on payment. We handle the international-supplier paperwork so your finance team is not solving an unfamiliar problem.
Let's look at your product.
Thirty minutes in your morning or afternoon. We'll tell you what we'd tackle first — no deck, no pitch.